Cable Scatter Is Hard To Deduce

Bergantini-Grillo, Jean
September 2003
Broadcasting & Cable;9/15/2003, Vol. 133 Issue 37, p22
Reports on the expected increase in cable network spot spending in the U.S. in the third and fourth quarters of 2003. Percentage of increase in spot spending; Remarks from MediaVest director Gibbs Haljun on the issue.


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