TITLE

Google's Mobile-pocalypse-egeddon

AUTHOR(S)
Kennedy, Jerry L.
PUB. DATE
August 2015
SOURCE
Tribology & Lubrication Technology;Aug2015, Vol. 71 Issue 8, p82
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
The article focuses on the announcement of technology firm Google relating to the changes in its search algorithm for searches conducted on smart phones and ranking of the mobile-friendliness of websites under the name "Mobilegeddon." Topics discussed include Google's Mobile friendly test for websites, use of Search Engine Optimization (SEO), indifference of the change on the website searches conducted on desktops and tablets, and site users to be the main primary focus.
ACCESSION #
110030676

 

Related Articles

  • Page Relevance based on Page Accessing Frequency. Yasmin, Nilufar; Sachdeva, Komal // International Journal of Computer Applications;May2012, Vol. 46, p15 

    With the tremendous growth of the Internet, many web pages are available online. Search engines use web crawlers to collect these web pages from web for the purpose of storage and indexing. Most of the web pages are autonomous and are updated independently of the users that access the sources...

  • Smaller brands could be hit by personalised search, say SEO agency experts. Cooper, Will // New Media Age;12/10/2009, p4 

    This article reports on the possibility that the expansion by Google of its personalised search results could skew rankings in favour of bigger brands and make it more difficult to monitor search engine optimization activity, according to leading British search marketers.

  • Google cracks down on webspam. Again. Are you safe? Whelan, Matt // Marketing (00253650);8/1/2013 Supplement, p2 

    The article discusses the "Penguin 2.0" adjustments that were made to the website ranking algorithm of the Internet services and search engine company Google Inc. in 2013, presenting recommendations for businesspeople attempting to remove links that inhibit their website rankings. Topics include...

  • Mobile users let down by poor search support. Farber, Alex // New Media Age;10/25/2007, p2 

    The article reports that high-profile launches from many publishers are failing to appear in rankings from top search engines. The mobile Web sites of publishers of journals such as "FHM," "GQ," "The Sun" and "Maxim" are being taunted by failure to feature in mobile search results, which...

  • SEO on Collision Course With Public Relations Time to hit the reset button on SEO tools.  // PR News;3/31/2014, Vol. 70 Issue 13, p6 

    The article discusses how public relations (PR) can be helpful in Search engine optimization (SEO) for Websites. It is stated that Internet company Google Inc.'s efforts to protect the privacy of Internet search activity has reduced site owners' ability to see which keywords increase traffic to...

  • Best bets for site tests. Becker, Larry // Multichannel Merchant (Penton Media, Inc.);Apr2008, Vol. 4 Issue 4, p24 

    The article presents information on best options for Web site tests. The Website Optimizer testing package launched by Google provides online marketers with an advanced statistical testing procedure called multivariate testing (MVT). Also outlined are basic elements site owners will be testing,...

  • Managing Your Online Image. White, Amanda // Classical Singer;Sep2011, Vol. 24 Issue 6/7/8, p20 

    The article focuses on the management of online image, considering the information available in the Internet. It discusses the Internet search results such as through Google Inc., which may affect online image, with particular focus on search engine optimization to make sure that the name or...

  • SEARCH ENGINE OPTIMISATION. Nallawalla, Ash // APC (Bauer Media Group);Oct2008, Vol. 28 Issue 10, p90 

    The article discusses the use of search engine optimization (SEO) to attract the right visitors to a web site. The customer may assert unrealistic expectations by typing in unfocused terms. It is stated that SEO helps them to define clearly the purpose of the web site. SEOs have the option of...

  • Out of the shadows: Boosting your bar's visibility with search engine optimization. Cavicchia, Marilyn // Bar Leader;Jan/Feb2011, Vol. 35 Issue 2, p20 

    The article offers tips on boosting the online visibility of a bar association through search engine optimization (SEO). It explains white hat SEO technique as a way to know what people search for instead of using the black hat SEO technique as a dishonest way to improve ranking by fooling the...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics