TITLE

GET EMPLOYEES TO BRAINSTORM ONLINE

AUTHOR(S)
Fisher, Anne
PUB. DATE
November 2004
SOURCE
Fortune;11/29/2004, Vol. 150 Issue 11, p72
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Suggests ways for managers to encourage would-be innovators in the office. Observation that a growing number of big companies are taking advantage of the Internet, plus specially designed software, to run brainstorming sessions; Advantages of the technology, which lets employees see and built on one another's ideas; Comments of Paul Westgate, director of innovation at W. R. Grace, Jeremy Wren, senior operations manager at Georgia-Pacific, and Imaginatik chief executive officer Mark Turrell; Value of brainpower.
ACCESSION #
15098722

 

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