January 2005
New Media Age;1/13/2005, p13
Trade Publication
This article presents news briefs on the mass media technology as of January 13, 2005. A new mobile ringtone service has launched that enables consumers to create their own ringtones. Free-loader has been created by new media technology company Kisky Netmedia. Consumers are offered Wireless Application Protocol distribution for most ringtone types at no cost to them. The ethos is for consumers to create their own content, share it and get it on their phone for free. MSN is launching video downloads from its U.S. site. The content, which will include sports highlights, light news and children's programming, is intended to tie into parent Microsoft's recent entry into the portable entertainment sector. The downloads will only be available in the U.S. initially in Windows Media Player 10 format and will be compatible with Portable Media Centers, Smartphones and Pocket computers. Online marketing technology firm Adtech has launched a new virus scanner for banner advertising, designed to protect users and prevent online ads from being abused as trojan horses or to circulate viruses. The automatic virus check, which is free to customers of Adtech's ad serving platform Helios, examines every file that is uploaded onto the server for a banner booking. If the software detects a virus, then the booking process is stopped and the banner is not saved on the ad server.


Related Articles

  • IN BRIEF.  // New Media Age;7/6/2006, p10 

    The article presents news briefs concerning technology-related issues in Great Britain as of July 2006. Microsoft has included the Rountable conferencing tool to its Office Communications Server 2007 and Exchange Server 2007 releases. Ericsson IPX has introduced a cross-network WAP billing...

  • Wap rapping. Bryan-Low, Niels // People Management;5/11/2000, Vol. 6 Issue 10, p51 

    Explores the effects of the wireless application protocol (WAP) on human resources (HR) management. Benefits of WAP to HR and personnel recruitment; Effect of WAP to workforce mobility.

  • Make that wireless data network purr. Tanner, John C. // Telecom Asia;Oct2001, Vol. 12 Issue 10, p6 

    Focuses on the technology revolution of WAP services. Efficiency of spectrum usage and coverage; Improvement of time in the initial dial-up; Optimization of the wireless network in the companies.

  • Can Content Do That? Bates, Mary Ellen // EContent;Apr2001, Vol. 24 Issue 2, p72 

    Comments on the repurposing trend in the information industry. Expectations of kids who have grown up surrounded by digital information about seeking information; Impact of Wireless Application Protocol on the delivery of information; Implication of the trend for copyright.

  • MOVING with the times. Braue, David // Bulletin with Newsweek;04/25/2000, Vol. 118 Issue 6221, p82 

    Presents the benefits offered by Wireless Application Protocol (WAP) technology to Australian businesses and consumers. Development of WAP; Opportunity for people to communicate and receive information any time; Integration of features, functionality and content with the Web.

  • The everywhere audience. Carter, Meg // Campaign;06/09/2000, Issue 23, Worldwide Advertising p16 

    Looks at beneficial uses of wireless application protocol (WAP) on the advertising industry. Implications of the growing popularity of WAP on the communications markets in Europe; Role of advertising in financing and driving the development of the WAP technology; Internet-based sports service...

  • Wireless platform has protocol 'sniffer'.  // Electronics Weekly;6/15/2011, Issue 2472, p9 

    The article offers information on an embedded wireless ecosystem launched by Microchip Technology Inc. designed for the development of star and mesh wireless networking protocol products.

  • GAINING STREAM. Kooser, Amanda C. // Entrepreneur;Apr2001, Vol. 29 Issue 4, p34 

    Discusses information on streaming media for Wireless Application Protocol (WAP). Companies working on streaming media for WAP.

  • Strategy clinic: consult the experts. Marshall, Brian // Computer Weekly;10/31/2002, p46 

    Forecasts developments in the field of wireless access protocol (WAP) technology. Impact of screen size of electronic devices and their price on the expansion of the technology; Need for improved applications and usability; Competition of WAP technology with other prevailing technologies.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics