TITLE

Marketing Briefs

PUB. DATE
March 1976
SOURCE
Marketing News;
SOURCE TYPE
DOC. TYPE
Article
ABSTRACT
Presents news briefs related to marketing in the U.S. as of March 1976. Sessions on the application of management science to marketing offered by the Institute of Management Science Marketing College; Consolidation of the advertising and marketing divisions of the Department of Business Administration.
ACCESSION #
18761349

 

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