TITLE

Consumer survey indicates variety of policies needed to promote energy efficiency

AUTHOR(S)
Ahmed, Sadrudin A.; DeCamprieu, Renaud
PUB. DATE
April 1980
SOURCE
Marketing News;4/18/1980, Vol. 13 Issue 21, p20
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the results of a survey regarding the promotion of energy conservation and purchase attitude in Canada in 1980. Mediation of the practice of energy conservation with the degree of involvement with a product; Placement of importance on energy-saving aspects of a product on socially conscious respondents; Implication of the results for private policy makers.
ACCESSION #
18763042

 

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