TITLE

And Now, a Word From Our Sponsors…

AUTHOR(S)
Wheat, Alynda
PUB. DATE
May 2006
SOURCE
Entertainment Weekly;5/19/2006, Issue 877, p66
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the products advertised in various reality television programs in the U.S. The Amazing Race endorsed the upcoming motion picture The Da Vinci Code. Contestants in Survivor: Panama: Exile Island used Charmin toilet paper in one of its episodes. Banana Boat sunblock was featured in an episode of America's Next Top Model.
ACCESSION #
20910451

 

Related Articles

  • US gets reality TV--and loses touch with reality. Devaney, Polly // Marketing Week;9/21/2000, Vol. 23 Issue 34, p32 

    Reports on the reaction of United States television viewers to British produced reality programs. Cost of carrying a British program in the United States; Fragmentation of U.S. television audiences; Success of the program 'Survivor'; Satisfaction of the show's corporate sponsors.

  • view from new york. Donaton, Scott // Ad Age Global;Jun2001, Vol. 1 Issue 10, p19 

    Focuses on the reality format of television (TV) programs in the United States. Predictions on the growth of reality-based TV programs; Increase in the product placement in reality TV shows; Concept of the reality TV program `Murder in Small Town X' from the Fox Network, aired in Summer 2001.

  • Reality Heats Summer Ratings; NBC Big Winner. Ryan, Leslie // Television Week;7/14/2003, Vol. 22 Issue 28, p6 

    Presents information on issues concerning ratings for U.S. reality television shows as of summer 2003. Percentage of the top 30 shows among adults 18 to 49 which are original unscripted series; Ratings of National Broadcasting Company for its reality shows; Ratings of the debut of 'Big Brother...

  • Moderate Network Hikes Seen for '05. Kaline, Mark // Television Week;4/26/2004, Vol. 23 Issue 17, p12 

    Interviews Mark Kaline, global media manager of Ford Motor Co., about the effects of television advertisement cycles on the operations of the automobile manufacturer. Interest in reality television shows; Impact of TV programs on advertisers; Views on television accountability.

  • Dot Coms Stampede Into TV Product Placement. Edwards, Jim // Brandweek;11/28/2005, Vol. 46 Issue 43, p10 

    This article reports on the trends concerning Web site placement in the U.S. as of November 2005. In 2005, the shows that mentioned Web sites the most are dominated by the reality television genre. They delivered 300 reveals lasting 2,088 seconds. The most-mentioned brands were seen 314 times...

  • Caution Needed in Product Placement.  // Television Week;2/21/2005, Vol. 24 Issue 8, p8 

    Emphasizes the need for caution in the product placement approach of the television industry in the U.S. with regard to the decision of the Federal Trade Commission to reject a request by the watchdog group Commercial Alert to require that television programming containing product placements be...

  • The Real ‘Reality’ Behind Shock TV. Hill, Martin // San Diego Business Journal;10/28/2002, Vol. 23 Issue 43, p50 

    Discusses issues pertaining to reality television shows produced in the U.S. Exploitation of contestants; Willingness of contestants to be exploited; Profitability of reality television shows.

  • Reality has legs at networks. Freeman, Michael // Electronic Media;09/11/2000, Vol. 19 Issue 37, p28 

    Focuses on the prevalence of reality television programs in the United States. Reality-based-series produced by the Fox network; Factors affecting the production of reality series production; Impact of reality TV programs on the scripted series; Speculation on the relaunching of the program...

  • Reality bites. O'Hehir, Andrew // Sight & Sound;Sep2002, Vol. 12 Issue 9, p6 

    Reports on the prevalence of reality television programs in the U.S. Factors contributing to the success of reality television programs; Overview of several reality television programs; Themes of such programs; Implications for the television broadcasting industry.

Share

Read the Article

Courtesy of NEW JERSEY STATE LIBRARY

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics