TITLE

How Can I Sell More Add-Ons?

AUTHOR(S)
Huisken, Brad
PUB. DATE
September 2006
SOURCE
JCK;Sep2006, Vol. 177 Issue 9, p156
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses strategies on how to sell add-ons or other services to customers. In reality, most customers will reject any additional purchase wherein they only want to close the sale on the main item. The author suggests to try arranging the customers to a follow-up visit for additional items. In that way, the shoppers will notice the effort to provide additional services.
ACCESSION #
22083830

 

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