October 2006
Ecologist;Oct2006, Vol. 36 Issue 8, p9
This article presents information on a study by Jan Bebbington, a professor of accounting at Saint Andrews University, which found that attempts by multinational corporations to talk up their social and environmental responsibility are so threadbare and misleading that they are preventing progress towards a sustainable future. A study with a fellow professor from Saint Andrews, Rob Gray, brands most companies' claims to green credentials as crass. The study states that assurances that firms have properly assessed their social and environmental impacts are at best useless and at worst highly misleading.


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