Spreading the Good Word of Great Customer Service

Mansfield, Elizabeth
October 2006
O&P Business News;10/1/2006, Vol. 15 Issue 19, p38
The article focuses on harnessing the enthusiasm of patients and word of mouth marketing of the service of orthoses and prosthesis providers to help in growing their business. The provision of excellent service can establish loyal customers in a business. Complimenting a patient and asking for their feedback is important to providers. INSET: Marketing at your fingertips.


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