TITLE

Cashing in on Beverage Bars

AUTHOR(S)
Peavey, Heather
PUB. DATE
May 2007
SOURCE
Fitness Management;May2007, Vol. 23 Issue 5, p47
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article offers ideas on managing beverage bars based on the experiences of four fitness facilities in the U.S., including Midtown Athletic Clubs, Los Osos Fitness, The Fitness Edge and The Personal Health Approach. Beverage bars in fitness facilities can either be managed by the facility itself or a lessee. The author advises to place a beverage bar near the front entrance. He also provides tips on creating a social environment and excitement about the bar.
ACCESSION #
25286721

 

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