TITLE

Federal Advertising: Established Programs Were Largely Used to Address Executive Order Directive to Ensure Small and Minority-Owned Business Participation: GAO-07-877

AUTHOR(S)
Shear, William B.
PUB. DATE
August 2007
SOURCE
GAO Reports;8/13/2007, p1
SOURCE TYPE
Government Document
DOC. TYPE
Article
ABSTRACT
In 2005, federal spending on advertising exceeded $1 billion. Five agencies--DOD, Treasury, HHS, Interior, and NASA--together made up over 90 percent of this spending from 2001 to 2005. Executive Order 13170, signed in October 2000, directs agencies to take an aggressive role in ensuring substantial participation in federal advertising contracts by businesses in the Small Business Administration's (SBA) 8(a) and small disadvantaged business (SDB) programs and minority-owned businesses. This report describes (1) strategies DOD, HHS, Treasury, Interior, and NASA used to address Executive Order 13170, and (2) the total obligations, number of contract actions, and percentage of total obligations represented by these actions that each agency awarded to 8(a)s, SDBs, and minority-owned businesses for advertising services. In conducting this study, GAO analyzed agency contracting data and executive order implementation plans and interviewed agency procurement officials. Because much of Executive Order 13170 was consistent with existing legislation, the five agencies we reviewed generally addressed the order's emphasis on advertising contracts by continuing existing programs designed to identify potential contracting opportunities with all types of small businesses. The five agencies' focus on ongoing efforts was consistent with SBA's and the Office of Management and Budget's (OMB) views that several provisions of the order paralleled procurement program requirements under the Small Business Act. Three agencies--HHS, Treasury, and Interior--also planned additional activities that targeted the agency's contracting efforts for advertising services. For example, one of Treasury's additional activities was to work with trade associations to identify opportunities for SDBs in advertising. From fiscal years 2001 through 2005, 8(a), SDB, and minority-owned businesses received about 5 percent of the $4.3 billion in advertising-related obligations of DOD, Treasury, HHS, Interior, and NASA and 12 percent of the contract actions that these agencies awarded; the percentages varied substantially among each of the five agencies. For example, Treasury awarded less than 2 percent of its advertising-related dollars to 8(a)s, SDBs, and minority-owned businesses collectively over the 5-year period, while NASA awarded about 89 percent to these types of businesses. Overall advertising obligations also varied from one year to the next at individual agencies, sometimes significantly. Year-to-year increases were driven by large campaigns that the respective agencies undertook to publicize new programs or promote their mission (e.g., public health). Agencies varied in the extent to which year-to-year increases in overall advertising obligations had a similar effect on obligations to 8(a), small disadvantaged, and minority-owned firms.
ACCESSION #
26299578

 

Related Articles

  • Compliance Assistance Resources and Points of Contact Available to Small Businesses. Sunstein, Cass // Federal Register (National Archives & Records Service, Office of;3/6/2012, Vol. 77 Issue 44, p13366 

    The article presents information on a notice issued by the U.S. Office of Management and Budget regarding publishing of list related to compliance assistance resources available to small businesses.

  • Industry is blocking OSHA rules.  // Industrial Safety & Hygiene News;Mar2012, Vol. 46 Issue 3, p16 

    The article reports on the move of 300 workplace safety advocates wherein they signed a letter and sent to the White House, Washington, D.C. that mentioned the violation of the U.S. Office of Management and Budget (OBM) on the Executive Order.

  • Reporting and Recordkeeping Requirements Under OMB Review. Rich, Curtis // Federal Register (National Archives & Records Service, Office of;11/16/2012, Vol. 77 Issue 222, p68881 

    The article focuses on a notice issued by the U.S. Small Business Administration regarding submission of the proposed reporting and recordkeeping requirement to the U.S. Office of Management and Budget (OMB).

  • Reporting and Recordkeeping Requirements Under OMB Review. White, Jacqueline // Federal Register (National Archives & Records Service, Office of;10/3/2011, Vol. 76 Issue 191, p61129 

    The article mentions the notice of reporting and recordkeeping requirements submitted by the U.S. Small Business Administration for the U.S. Office of Management and Budget (OMB) under the Paperwork Reduction Act.

  • FEE FOR ALL. Moon, Kent // Entrepreneur;Jun2001, Vol. 29 Issue 6, p36 

    Comments on the proposal of the United States Office of Management and Budget (OMB) to reduce budget for small businesses. Effects of the budget reduction; Impact of the OMB proposed increase in loan fees.

  • Clinton: Give Minorities Fair Play. Melillo, Wendy; Sampey, Kathleen // Adweek Eastern Edition;10/9/2000, Vol. 41 Issue 41, p4 

    Focuses on an executive order signed by United States President Bill Clinton, which states that federal advertising contracts must fairly represent minority advertising agencies. Importance of giving attention to the placement of advertisements in ethnic media; American Advertising Federation's...

  • Executive Order 13615--Providing an Order of Succession Within the Office of Management and Budget. Obama, Barack // Daily Compilation of Presidential Documents;5/21/2012, Special section p1 

    The article presents a transcript of Executive Order (E.O.) 13615 titled, Providing an Order of Succession Within the Office of Management and Budget (OMB), issued by U.S. President Barack Obama on May 21, 2012. E.O. defines the order of succession to the positions of Director and Deputy...

  • Sequestration Order for Fiscal Year 2013 Pursuant to Section 251A of the Balanced Budget and Emergency Deficit Control Act, as Amended.  // Federal Register (National Archives & Records Service, Office of;3/6/2013, Vol. 78 Issue 44, p14633 

    The article presents the Sequestration Order for Fiscal Year 2013 signed by U.S. President Barack Obama. The order will be implemented in accordance to Section 251A of the Balance Budget and Emergency Deficit Control Act. The budgetary resources will be reduced based on the report of the U.S....

  • Executive Order Will Address Improper Payments Made by Federal Agencies.  // ACA News (American Chiropractic Association);Jan2010, Vol. 6 Issue 1, p8 

    The article accounts on the report from the Office of Management and Budget's (OMB) director on the executive order that U.S. President Barack Obama will soon issue about Medicare's improper payments. It cites that the order will require all federal agencies to manage a Web site to trace error...

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sign out of this library

Other Topics