The Discoverability of Premium Business Content

Ojala, Marydee
September 2007
Online;Sep/Oct2007, Vol. 31 Issue 5, p47
Trade Publication
The article discusses several approaches to discovering premium business content. Yahoo! offers another alternative to subscribing to premium content search services. It allows one to include content from Consumer Reports, Factiva, Forrester Research, and FT.com in one's Web search results. The two search engines that specialize in aggregating journal articles are FindArticles and MagPortal. Another approach is vertical search engines. The new entrant in the vertical search space is knuru, which says it finds deeply relevant business information.


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