TITLE

The Bundeswehr's NEW MEDIA CHALLENGE

AUTHOR(S)
Rid, Thomas
PUB. DATE
July 2007
SOURCE
Military Review;Jul/Aug2007, Vol. 87 Issue 4, p104
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the effects of media on the military operation of armed forces around the world, and the actions taken by the defense department of the U.S. and Germany to lessen the negative impact of media reports. The author describes the media environment in 2007 as ubiquitous, unedited and emotional, able to create news value even without the validation of facts, and capable of having a strategic effect on national issues. He discusses the 2003 U.S. embedded-media program for Iraq, and the use of information technology in military operations.
ACCESSION #
27171339

 

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