Economic Gloom Is Getting Personal

Dolliver, Mark
February 2008
Adweek;2/4/2008, Vol. 49 Issue 4, p60
Trade Publication
The article discusses the findings from a public opinion polls from a "Los Angeles Times"/Bloomberg Poll, which examined how respondents view their financial situation in 2008. The article explains that while respondents expressed concern about the United States economic conditions, they were fairly secure in their personal financial situation.


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