Will downloads sink television?

Livesley, James
March 2008
B&T Magazine;3/28/2008, Vol. 58 Issue 2651, p10
Trade Publication
The article investigates whether Australasian broadcasters and production companies are facing the same fate as record labels, as the digital evolution of visual content leads to more downloading of television (TV). A session at the 2008 AdTech conference in Sydney, New South Wales, addressed the increasing demand of consumers to watch content when and where they want. According to Envisional's recent study on TV piracy, Australians are the greatest users of BitTorrent, the peer-to-peer technology that people are using to download TV shows.


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