TITLE

BBC wins battle for football viewers

AUTHOR(S)
Brech, Poppy
PUB. DATE
June 2000
SOURCE
Marketing (00253650);6/22/2000, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the finding by Zenith Media that British Broadcasting Corp. (BBC) won its competition with ITV for viewers of European football games in June 2000. Number of viewers which watched the game between England and Germany on BBC1; Chart on number of viewers of the football games on BBC1 and ITV.
ACCESSION #
3352971

 

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