HR and PR: Partners In diversity

Ford, Rochelle L.
February 2009
Public Relations Tactics;Feb2009, Vol. 16 Issue 2, p6
Trade Publication
The article discusses human resources, public relations, and diversity in the workplace. The author states that one of the myths of diversity is that human resources should lead diversity efforts. However, in reality, they should be a leading partner in diversity efforts with top senior management teams guiding the effort. Moreover, public relations (PR) professionals must work with the dominant coalition to convey the diversity vision and mission of the organization.


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