TITLE

And now, the good news

PUB. DATE
March 2009
SOURCE
Marketing (00253650);3/4/2009, p26
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the successful brands that endured the impact of recession in 2009. The economic climate does not hindered the human compulsion to find love, since the online dating service www.Match.com has experienced an increase in members. The journal "The Economist," remained bullish despite advertising trading conditions are very much affected by the crisis. Online entertainment rental service, www.LoveFilm continued to thrive, whose membership reached an increase of 40 percent.
ACCESSION #
37147714

 

Related Articles

  • Online Presence. Lontos, Pam; Ciske, Martha // Sales & Service Excellence Essentials;Sep2010, Vol. 10 Issue 9, p4 

    The article discusses business promotion through online business profiles and offers suggestion on creating online business profile. It suggests using a professional photo consistently for online profiles. Using established social networking websites including LinkedIn, Facebook and...

  • Quick take.  // Revolution (14605953);Oct2008, p27 

    The article provides information on the Engagement Advertisements (ads) on the social networking website Facebook. It says that this format allows users to interact with ads on their profile and news feed, without leaving the site. The three types of such ads available on Facebook are Comments...

  • Facebook's big sell. Jones, Gareth // Marketing (00253650);10/17/2007, p15 

    The article reports on the strategy of social networking Web site Facebook which is now turning its attention to becoming a viable option for big-brand advertisers. The Web site, keen to tap into its vast user-base, is working with advertisers and agencies to develop commercial opportunities on...

  • Firms Should Embrace Instagram. Klie, Leonard // CRM Magazine;Mar2015, Vol. 19 Issue 3, p15 

    The article discusses the benefits of corporate firms using the photo- and video-sharing social network Instagram, owned by social media website Facebook, for advertising and marketing purposes. Topics discussed include Instagram's accessibility and popularity, the large consumer audience it...

  • MEDIR EL VALOR DE MARCA EN INTERNET. DICARLO, RICARDO // Debates IESA;jul-sep2014, Vol. 19 Issue 3, p14 

    No abstract available.

  • Facebook launches Client Council to gain input on advertising. Richardson, Anna // New Media Age;6/30/2011, p08 

    The article reports on the Client Council launched by social networking site Facebook with in an effort to gain input on advertising and marketing from clients and advertising agencies.

  • HAPPY HOUR(S).  // Marketing Research;Summer2012, Vol. 24 Issue 2, p3 

    The article reports on a study which indicates the most effective time for launching campaigns in Facebook, Twitter, and YouTube, suggesting to deploy a campaign at a time when the target demographic is ready to engage.

  • SOCIAL INTERACTION. Zegler, Jennifer // Beverage Industry;Apr2011, Vol. 102 Issue 4, p82 

    The article focuses on the significance of social networking sites such as Twitter and Facebook to brand marketing.

  • The mother of all online oppurtunities. Bashford, Suzy // Marketing (00253650);8/25/2010, p30 

    The article discusses the online opportunities offered by community web site Mumsnet to brands in Great Britain. Mumsnet's co-founder and managing director Justine Roberts claims that the web site offers more than just lip service advertising for the brands but to engage the site's user. It...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics