TITLE

Several degrees of separation

PUB. DATE
March 1998
SOURCE
Brandweek;03/23/98, Vol. 39 Issue 12, p27
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents information on two segments of the financial services market defined by Yankelovich Partners, New York. Definition of strugglers; Definition of secures; Demographic and psychographic composites of the two groups.
ACCESSION #
443275

 

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics