TITLE

Drafting Social Networking Policies

AUTHOR(S)
Lazar, Barta
PUB. DATE
May 2010
SOURCE
Information Today;May2010, Vol. 27 Issue 5, p20
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on employee blogging and transparency. It notes that in implementing social media guidelines, employers should determine whether their employees are allowed to create blogs about the company. It also stresses the importance of transparency in cases where employees are permitted to write blogs on behalf of their employer. The guidelines from the U.S. Federal Trade Commission (FTC) require disclosure from bloggers concerning material connections between them and the products and services involved in a blog.
ACCESSION #
49804166

 

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