A Web Traffic and Engagement Tip Sheet

May 2010
Expo Magazine;May2010, Vol. 22 Issue 5, p40
Trade Publication
The article discusses the favorite methods of Web content development experts for driving and keeping Web traffic. Kelly Maloni says that topic pages that never change their uniform resource locators (URL) drive Web traffic. In changing a URL to a topic page, the search engines should be alerted with a 301 Redirect command. It is considered that social media will account for a good portion of one's Web traffic.


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