(Re)shaping the Mobile Sector: the Breaker, the Trojan and…the Shopping Malls

LESCOP, Denis; ISCKIA, Thierry
July 2010
Communications & Strategies;2010 2nd Quarter, Issue 78, p161
Academic Journal
The article considers the reorganization of the mobile communication sector. The mobile ecosystem is described by an extremely increased pace of innovation in different complementary domains. Technological innovation can be found everywhere in the mobile ecosystem which suggest that platform-based models will have to merge various players. A diagram is presented which shows the two-sided proposition implemented by Apple for its mobile business. The author discusses the challenges faced by mobile network operators.


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