TITLE

BEST OF THE BLOGS

PUB. DATE
July 2010
SOURCE
Campaign;7/23/2010, Issue 29, p21
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents blogs on various topics including the sequel of Matt Beau's book "E," the different stages of blogging, and the uncompromising stance of the new executive creative director in an undisclosed large network advertising agency.
ACCESSION #
52731817

 

Related Articles

  • BEST OF THE BLOGS.  // Campaign;4/13/2012, Issue 14, p21 

    Several blogs are presented including on being simplistic, another on being working as junior in advertsing agency and another on a dog.

  • BEST OF THE BLOGS.  // Campaign;7/27/2007, Issue 30, p5 

    This article presents contents of blogs related to the advertising industry. The blog www.holycow.typepad.com presents an analogy of the job roles of advertising agencies with those of architects. It is stated that the painful realization that advertisers are no longer trusted to offer advice to...

  • BEST OF THE BLOGS.  // Campaign;11/23/2007, Issue 47, p5 

    The article focuses on recent entries posted at two different Weblogs. According to a posting that deals with environmental benefit of brands posted at www.brandrepublic.com/campaign, the value of any branded item often decays far more slowly than the value of unbranded equivalent. According to...

  • BEST OF THE BLOGS.  // Campaign;5/18/2012, Issue 20, p21 

    Several blogs are presented including on voice audience and client/agency relationship.

  • BEST OF THE BLOGS.  // Campaign;7/6/2012, Issue 27, p21 

    Several blogs are presented including German advertising agencies have won the Indenepdent Agency of the Year award and another on shopping.

  • MY LIFE AS A BLOGGER.  // Campaign;5/9/2008, Issue 18, p24 

    The article presents several blogs about the use blogging in the advertising business. One blog notes the reason behind the lack of agency blog. Another blog points out the inability of advertising agencies to write something that is remotely interesting. Information on the accountability of...

  • Last-minute moves.  // Advertising Age International;Jun2000, p3 

    Reports on developments related to advertising agencies and executives as of June 2000.

  • A spotter's guide to media's new breed.  // AdMedia;Aug2000, Vol. 15 Issue 7, p5 

    Highlights executive changes in New Zealand-based advertising agencies' media departments. Impact of changing target audience; Profile of agency media directors and media planners and buyers; Dominance of young executives.

  • Appraising Account Executive Performance Appraisals: Current Practices and Managerial Implications. Franke, George R.; Murphy II, John H.; Nadler, Steven S. // Journal of Current Issues & Research in Advertising (CTC Press);Spring2003, Vol. 25 Issue 1, p1 

    The management literature provides guidelines for effective performance appraisals. Building on these guidelines, this study analyzes the characteristics of appraisal forms used by a relatively small sample of advertising agencies in assessing their account executives (AEs). The findings...

Share

Read the Article

Courtesy of NEW JERSEY STATE LIBRARY

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics