Virtual worlds, social networks and business

Bond, Robert
March 2010
Intermedia (0309118X);Mar2010, Vol. 38 Issue 1, p34
Trade Publication
The article focuses on the growth of Web 2.0 from virtual worlds like Second Life, massive multiplayer online games like World of Warcraft and social networks such as Facebook, which has become a social and business phenomenon. It discusses the challenges of blocking and ignoring social networks and its use in the workplace. It notes the need for employers to protect their employees from the risks of using social networks and virtual worlds since it publicly displays personal information.


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