Leff, Wali F.
June 1965
Public Opinion Quarterly;Summer65, Vol. 29 Issue 2, p338
Academic Journal
This section provides updates and announcements related to social surveys and public opinion polls in the United States. Opinion Research Corp. has announced the formation of a Utilities Division to conduct research and issue reports on problems of special concern to investor-owned electric and gas companies. The Bureau of Applied Social Research at the Columbia University in New York has announced the completion of a study conducted in early 1968 by Gene Levine and John Modell. Their study, "The Threat of War and American Public Opinion," was concerned with opinions of 1,828 respondents on fallout shelters and related issues. John F. Strickland has been appointed President of Market Insights Inc. Mr. Strickland was formerly director of Advertising and Media Research at National Analysts, and previous to that time was engaged in psychological research for the U.S. Navy in San Diego. The British Institute of Public Relations in London, England has been elected to membership in the Centre Européen des Relations Publiques. The other countries represented are Greece, Belgium, France, Germany, Italy and the Netherlands.


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