TITLE

The Honda ad pitch that didn't happen

PUB. DATE
August 2010
SOURCE
Automotive News;8/30/2010, Vol. 85 Issue 6427, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents information on a fictional advertising pitch for an upstart Japanese motorcycle manufacturer, Honda, which will be showcased in an episode of the television program "Mad Men" on August 22, 2010.
ACCESSION #
54907352

 

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