United Brands Polishes Its Image in Latin America

Romero, Raul
March 1975
Management Review;Mar75, Vol. 64 Issue 3, p25
Academic Journal
Discusses key issues relevant to the operations of multinational business corporations in the developing countries. Problems of slow local economic growth patterns; Overview of the economic conditions and its impact on the growth of business operations; Importance of business involvement with local economic and social development; Implications for the social responsibility of business enterprises.


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