Putting inbound marketing together again

Becker, Ellie; Nelson, Bernadette
July 2011
Fairfield County Business Journal;7/4/2011, Vol. 47 Issue 27, p10
The article offers information on inbound marketing as a form of online marketing. It notes that inbound marketing can be divided into analyze, get found and convert. It mentions that online marketing can be done through social media and search engine optimization (SEO) approach. It cites that maintaining a blog on one's website is the best way to attract traffic to one's site.


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