TITLE

Developing the Mobile Web

AUTHOR(S)
KINSMAN, MATT
PUB. DATE
June 2011
SOURCE
Folio: The Magazine for Magazine Management;Jun2011, Vol. 40 Issue 6, p28
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the launch of a mobile website by the periodical "Kiplinger's Personal Finance Magazine" on June 20, 2011. Wallace Ryland, director of Kiplinger, says that the company needs the ability to reach customers in today's time when many people are using mobile devices. It is stated that Kiplinger wants to deliver its mobile product to nearly every wireless device.
ACCESSION #
62990948

 

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