TITLE

TOWARDS A DEEPER UNDERSTANDING OF CONSUMPTION EXPERIENCES: THE UNDERLYING DIMENSIONS

AUTHOR(S)
Firat, A. Fuat
PUB. DATE
January 1987
SOURCE
Advances in Consumer Research;1987, Vol. 14 Issue 1, p342
SOURCE TYPE
Conference Proceeding
DOC. TYPE
Article
ABSTRACT
This paper expands on a theory, using the concept of the consumption pattern, which can help consumer researchers understand some of the dimensions that determine the meanings of consumption for the consumer, and presents some of the findings from a qualitative research to test for the historical transformations along the dimensions of consumption patterns.
ACCESSION #
6487484

 

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