On the Proper Interpretation about the Sensitivity and Crisis Management of Tourism Industry

CAO Fu-rong
July 2011
Tourism Tribune / Lvyou Xuekan;2011, Vol. 26 Issue 7, p44
Academic Journal
Though scholars have long been concerned about tourism "sensitivity", books on this topic are still very few. The shock and impact caused by some emergencies in recent years have triggered more concern. The paper, combining our practice in tourism industry, intends to emphatically discuss the difference between "sensitivity" and "vulnerability" based on different understandings about this topic both at home and abroad. Meanwhile, the two-tier and three-dimension measuring principle of tourism crisis is also discussed in order to promote the deepening of cognitions regarding emergencies and crisis management, thus disclosing that the study of crisis management can push tourism management science and tourism sales marketing forward.


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