Drilling Down Deeper into Social Networking on Facebook

Parmalee, Thomas A.
March 2010
Funeral Service Insider Newsletter;3/22/2010, p1
Trade Publication
The article presents the author's suggestions of creating a fan web page using the online social network from Facebook Inc. as a business strategy for funeral homes. He mentions that setting up a fan page may provide funeral homes with a number of benefits such as unlimited number of fans and the convenience of sending an e-mail all of their fans at once. He also notes the benefits of advertising on the social network.


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