Privacy, Trust and Social Network Sites of University Students in Malaysia

Shafie, Latisha Asmaak; Mansor, Mahani; Osman, Nazira; Nayan, Surina; Maesin, Anis
September 2011
Research Journal of International Studies;Sep2011, Vol. 20, p154
Academic Journal
Popular social network sites in Malaysia are Facebook, YouTube, Friendster and MySpace meanwhile Twitter was the 8th most popular social network in Malaysia (Greyreview, 2009). The popularity of 3G phones contributes to easy access of social network sites to social networkers. The popularity of social media networks is due to their conversational tone as knowledge is effectively shared through a process of discussing, storytelling and collaborative editing. University students consider social network sites to support their existing relationships. This study investigated university students' participation in social networking sites and their perception of privacy in online social networking sites such as Facebook, MySpace, LinkedIn, Friendster etc. Data was collected through survey. A survey was conducted on 164 students to identify social network demographics, privacy concerns of the users and perceptions of trust towards the social network sites providers The study reveals that Facebook and MySpace are two most popular social network sites and the respondents believe that their chosen networking sites provide adequate protection regarding their personal relationships, financial information and religious or political beliefs.


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