TITLE

Snapple brings back memorable character for new ad campaign

AUTHOR(S)
Rentas-Giusti, Laura
PUB. DATE
August 2002
SOURCE
Caribbean Business;8/1/2002, Vol. 30 Issue 31, p36
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports that Snapple Beverage Corp. has launched a 30-second television commercials developed by the advertising agency Sala Creativa. Features of the ad; Goals of the campaign.
ACCESSION #
7094151

 

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