Social media and the power of one

December 2012
Westchester County Business Journal;12/31/2012, Vol. 48 Issue 53, p6
The article offers the author's insights on the implementation of a social media marketing plan and the proficiency of people in using social media sites including Facebook, Twitter, and YouTube. The author comments on the writing style of journalism graduate Lance Fuller, who was unable to reach out through social media for employment. He suggests two prognostications for 2013 and social media such as continuing emphasis on content and improving articles, sites, and videos.


Related Articles

  • Making social media work. Godin, Seth // Super Review;Feb2012, Vol. 26 Issue 1, p6 

    The article offers tips on how to use social networking sites to add value to a company's brands and help people learn about and engage with the firms' products and services. It states that social media has changed the way people live and user-generated content are continuously growing everyday....

  • Social Media Real Life Onlin. Verkamp, Jamie // MGMA Connexion;Oct2012, Vol. 12 Issue 9, p44 

    The article focuses on the most commonly used online social networks in the healthcare social media sector. Facebook is being used by physician practices and health systems to post videos to educate patients and connect on a personal level. Twitter is being used by larger health systems to share...

  • Choosing the Right Social Media Platform. Robinson, Les // Landscape & Irrigation;Apr2013, Vol. 37 Issue 4, p11 

    The article offers suggestions to choose the right social media platform from several social networking sites. It states that Twitter, Facebook and YouTube are such platforms which provide important connections to customers. It provides a five-point checklist that helps in making social media...

  • Target (Your) Market. CHERTKOW, RANDY; FEEHAN, JASON // Electronic Musician;Dec2013, Vol. 29 Issue 12, p72 

    The article provides information on the six online social networks that can be used in tracing the target market in the music industry. It says that social networks are useful in acquiring information about the artist's fans particularly the age groups, genders, and location. It mentions that...

  • Using Social Media to Improve District Communications. Graves, Brian; O'Malley, Paul A. S. // School Business Affairs;Jul/Aug2014, Vol. 80 Issue 7, p8 

    The article discusses the use of social media in improving the communication between school districts and their stakeholders. The communication plan of the Board of Education of Community Unit School District 308 is outlined. The social media tools that can be used by school districts are...

  • GUEST EDITORIAL. Nikam, Khaiser // International Journal of Information Dissemination & Technology;Jan2013, Vol. 3 Issue 1, p1 

    The article presents the author's views on the use of social networking sites for the promotion of academic libraries. She discusses use of various networking sites including Facebook, Twitter and YouTube. She further mentions that the social networks allow communication between two users having...

  • Social activity has direct impact on a brand's Google search ranking.  // Design Week (Online Edition);6/30/2011, p7 

    The article presents information on the impact of social networking sites including Facebook, Twitter and YouTube on the ranking of brands. It informs that to measure the effectiveness of using social media to influence new servers, domain names and internet protocol (IP) addresses are used. It...

  • Aperture 2.8. Spiegl, Andreas // Eikon;2012, Issue 79, p44 

    The article focuses on Aperture 2.8, which is the first part for texts that highlight the image of social media. It discusses the increasing importance gained by social media and mentions various social media networks including YouTube, Facebook, and Twitter. It says that other media, in the...

  • Getting Social in a Small Academic Library. Ramsey, Elizabeth // PNLA Quarterly;Fall2011, Vol. 76 Issue 1, p12 

    The article presents information on how to best utilize social networking websites to promote and market a library. The author notes that social media websites such as YouTube, Facebook, and Twitter are the most popular ways for libraries to engage in social networking marketing. Strategies...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics