TITLE

Social media and the power of one

AUTHOR(S)
NEWMAN, BRUCE
PUB. DATE
December 2012
SOURCE
Westchester County Business Journal;12/31/2012, Vol. 48 Issue 53, p6
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article offers the author's insights on the implementation of a social media marketing plan and the proficiency of people in using social media sites including Facebook, Twitter, and YouTube. The author comments on the writing style of journalism graduate Lance Fuller, who was unable to reach out through social media for employment. He suggests two prognostications for 2013 and social media such as continuing emphasis on content and improving articles, sites, and videos.
ACCESSION #
84704610

 

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