TITLE

Three Keys to a Strong Facebook Policy

AUTHOR(S)
GIACHETTI, THOMAS D.
PUB. DATE
March 2013
SOURCE
Investment Advisor;Mar2013, Vol. 33 Issue 3, p65
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article recommends three keys that every advisory firms should consider in order to have a strong Facebook policy. It includes the establishment and implementation of a written policy on the firm's stand on the use of social media, establishing a firm's written policy for employees' and representatives' personal use of social media, and indicating in the written policy how social media shall be used. It recommends implementing a policy which discourages the friending of firm clients.
ACCESSION #
85704552

 

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