TITLE

IRISCH SCHNELL

AUTHOR(S)
Nowicki, Jörg
PUB. DATE
May 2013
SOURCE
Textilwirtschaft;5/16/2013, Issue 20, p64
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article presents a profile on the Irish discount clothing store Primark and discusses the company's philosophy, interior design of the clothing stores, and the relationship between pricing and product quality. Other topics mentioned in this article include business expansion, chief executive officer of Primark Paul Marchant, and personnel management.
ACCESSION #
87823257

 

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