TITLE

Tomorrow's global businesses

AUTHOR(S)
Yankelovich, Daniel
PUB. DATE
July 1991
SOURCE
Futurist;Jul/Aug91, Vol. 25 Issue 4, p60
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Predicts that by the year 2000, managing the external affairs of businesses will become a far more complex assignment than it is today. How globalization is blurring the distinctions between internal and external affairs; Three important changes that will affect businesses, their customers and the marketplace.
ACCESSION #
9108121774

 

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