TITLE

Two PSA campaigns promote AIDS education and prevention

AUTHOR(S)
Osterman, Jim
PUB. DATE
January 1994
SOURCE
Adweek Western Edition;1/3/94, Vol. 44 Issue 1, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on two public service campaigns dealing with AIDS prevention. `Automatic' advertisement which features a latex condom walking to the bed of a couple engaged in foreplay; `Break the Silence' advertisement which uses country music stars to talk about how AIDS is spread and how using condoms can prevent its spread.
ACCESSION #
9405050441

 

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