Handselling: Sharing the passion

Dahlin, Robert
August 1994
Publishers Weekly;8/8/1994, Vol. 241 Issue 32, p48
Trade Publication
Offers advice on handselling books. Finding the book and the buyer who might be interested in the book; Use of reviews made by publishers; Stocking of shelves with staff-recommended titles; Role of distributors and authors; New England Booksellers Association's Send Me Your Sleeper program; Handselling nonfiction; Tips from bookstore owners. INSETS: Promoting the competition.;Heard about the Bridges book?.;The ultimate handsell..


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