TITLE

Sold on achieving perfect pitch

AUTHOR(S)
Lewis, Richard
PUB. DATE
June 1995
SOURCE
Management Today;Jun95, p98
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Explains why impact of a single style of product presentation vary from country to country. Cultural and language differences; Listening habits of the customers.
ACCESSION #
9508213601

 

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