TITLE

Road warriors

AUTHOR(S)
Madden, James
PUB. DATE
October 1995
SOURCE
Marketing Tools;Oct95, Vol. 2 Issue 7, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the use of sales force automation by companies to control costs and improve sales force efficiency. Features of sales force automation; Benefits of the sales force automation; Percentage of companies using sales force automation; Cost of a typical automation project; Equipment used for sales force automation.
ACCESSION #
9510086322

 

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