From the Editor's Desk

Priesnitz, Wendy
May 2008
Natural Life;May/Jun2008, Issue 121, p2
The author reflects on how businesses integrate green efforts and sustainable practices into their brands and marketing strategies in the U.S. She mentions that some businesses exploit consumers' desire to be responsible and environmental friendly. The author adds that the solution to the problem may be solved through the government's efforts to create better standards and labeling regulations and to properly enforce them.


Related Articles

  • Sustainability warrants the limelight. Tucker, Brian // Crain's Cleveland Business;6/8/2009, Vol. 30 Issue 22, p10 

    The article discusses the publication's Emerald awards, which recognizes the environmental initiatives of organizations in Cleveland, Ohio.

  • The revolution of sustainable Europe. Radiconcini, Laura // Chain Reaction;Spring2000, Issue 83, p35 

    Deals with the approach of the Friends of the Earth Netherlands organization to sustainability. Comments on the environmental space methodology proposed for the Sustainable Europe Campaign; Status of nongovernmental organizations in Italy; Evaluation of the proposed sustainability policies.

  • Lake Placid recognized for green efforts. COLLIER, JESSICA // Adirondack Daily Enterprise;5/21/2010, Vol. 117 Issue 120, p2 

    The article reports that state and local officials have joined together to recognize Lake Placid, New York's, efforts in becoming more environmentally friendly.

  • Going, Going, GREEN. Maroukian, Francine // Town & Country;Apr2008, Vol. 161 Issue 5335, p177 

    The article offers initiative and techniques on how to attain sustainable development in the U.S.

  • A Deeper Shade of Green? Link, Terry // Electronic Green Journal;Dec2002, pN.PAG 

    Editorial. Offers observation on changes in the idea of greenness or environmentalism. Various meanings of the word green; Foundation for sustainability; Concepts underlying the sustainable development vision of the Earth Charter.

  • The GREEN Team. Corbett, Kevin // Syracuse New Times;8/24/2011, Issue 2106, p12 

    The article offers information on the eco-friendly efforts integrated by organizers at the New York State Fair held in Syracuse. It mentions that the event has undertaken many improvements and design changes geared towards promoting environmentalism and asserts that Fair administration are...

  • The Greening of an Island. Rogers, Mark // Travel Agent;10/18/2004, Vol. 318 Issue 10, p70 

    Reports on the Green initiative designed to promote sustainable tourism in the Caribbean Area. Factors affecting the tourist trade in the area; Features of the Green initiative; Steps taken by authorities to protect the area's environment and promote tourism at the same time.

  • Global Eco-Logic. Derr // First Things: A Monthly Journal of Religion & Public Life;Feb2000, Issue 100, p9 

    Focuses on the `Earth Charter' movement, an environmental protection project of environmentalists worldwide. Goals aimed to be achieved by environmentalists in their `Earth Charter' movement; Details regarding the United Nations' sustainable development program, under which principles of...

  • GLOBAL ECOVILLAGE NETWORK NEWS.  // Permaculture Magazine;Spring2007, Issue 51, p51 

    The article offers news briefs on global ecovillage projects. The Kobunaki Ecovillage Project was finally granted by local government authorities in Japan on December 22, 2006. A new ecovillage project has been formed by eco-activist Milton Narvaez in Chontal, Ecuador. Volunteers from all...

  • OTIS LAUNCHES ENVIRONMENTAL PROGRAM.  // Elevator World;Apr2011, Vol. 59 Issue 4, p46 

    The article reports that elevator company Otis has launched the Way to Green, an environmental program which aims to promote sustainability.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics